The Metro showcases a story of pregnant women being incentivised to stop smoking with vouchers – Is this a good or bad idea?

What do you think?


Should having a healthy baby be all the incentive someone needs to stop smoking?


What happens if family members smoke around the baby? we all know the solid evidence of passive smoking.  Will the Council extend the incentive vouchers to family and friends?


Is there an element of sexism here?  Maybe ageist too?


It states ‘pregnant women’ which infers it excludes transsexuals – who born with female sex organs are still capable of carrying a child even though they are now male.  Can they claim the vouchers?


I can’t see an older mum shopping in New Look so are they aiming the vouchers at young people who know little of sex education, health and nutrition?  Would it be better to spend the money on target education earlier in schools?  Or is it right to reward bad life choices?


How do you monitor someone to ensure they have stopped smoking?


With all the pressures on local councils’ budgets, has Stoke-on-Trent Council spent this £16,900 wisely ?


Or do you think that this is value for money?


Maybe it isn’t as black and white as you might first think……  Thought provoking though

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